Starting from the reflection on the sports entertainment industry and the role of advertising communication throughout the twentieth century, the paper presents a socio-anthropological analysis of the meaning of the relationship between a city and its football team (Bologna and the Bologna Football Club 1909) through objects, relics, memories. Studying the material culture of an over 100-year-old team means dealing with a specific cultural product, an indicator of facts, events, and people who have traced the history of a community.

L’“eroismo pop”: memorie di una maglia. Industria sportiva e cultura materiale di una città

Ivo Stefano Germano;
2023-01-01

Abstract

Starting from the reflection on the sports entertainment industry and the role of advertising communication throughout the twentieth century, the paper presents a socio-anthropological analysis of the meaning of the relationship between a city and its football team (Bologna and the Bologna Football Club 1909) through objects, relics, memories. Studying the material culture of an over 100-year-old team means dealing with a specific cultural product, an indicator of facts, events, and people who have traced the history of a community.
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Utilizza questo identificativo per citare o creare un link a questo documento: https://hdl.handle.net/11695/134369
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