Through a reconstruction of what appear to have been the most important food traditions/products of the territory and above all, through a survey of a small but significant sample of potential "gastronauts", this article proposes to confirm the possibility of identifying a Molise gastronomic icon to be used, together with other more targeted strategies, as a tool to strengthen the territorial marketing of the Molise region
Pizza e minestra, cavatelli e molto altro. Piatti e prodotti molisani alla ricerca di una identità
Ilaria Zilli
2022-01-01
Abstract
Through a reconstruction of what appear to have been the most important food traditions/products of the territory and above all, through a survey of a small but significant sample of potential "gastronauts", this article proposes to confirm the possibility of identifying a Molise gastronomic icon to be used, together with other more targeted strategies, as a tool to strengthen the territorial marketing of the Molise regionFile in questo prodotto:
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