Through a reconstruction of the main food traditions/products of the area and through a survey among a sample of potential “gastronauts”, the paper suggests a possible gastronomic “icon” to use, together with other more targeted touristic strategies, as a tool to strengthen the destination marketing of Molise.
Alla ricerca di una identità turistico-gastronomica. Il Molise fra mari e monti.
Zilli Ilaria
2023-01-01
Abstract
Through a reconstruction of the main food traditions/products of the area and through a survey among a sample of potential “gastronauts”, the paper suggests a possible gastronomic “icon” to use, together with other more targeted touristic strategies, as a tool to strengthen the destination marketing of Molise.File in questo prodotto:
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